ENDOCRINE OPTIMISATION SYSTEM  ·  PERFORMANCE NUTRITION FOR EXECUTIVES

Precision fuel for executives who perform.

Eat like an executive athlete. 145+ high-protein recipes engineered around testosterone production, insulin sensitivity, and cortisol management. Built for high-income men 35–60. Not a diet. A performance protocol.

One-time payment. Instant download.

145+
Precision Recipes
30–50g
Protein Per Meal
4
BREAKFAST · LUNCH · DINNER · TRAVEL
The CEO Shred Full Performance Kitchen — 4 collections

"Lost 9kg in 11 weeks eating this way. I finally stopped guessing and started fuelling like the athlete I am."

— James R., CEO, London
Francisco Torres — Performance Nutrition Coach
Francisco Torres
Performance Nutrition Coach · The CEO Shred

“Every recipe in this collection has been through the same standard as my private $5,000 coaching protocols. If it doesn't hit minimum protein threshold, clear the leucine barrier, and carry a specific hormonal rationale — it doesn't make the cut.

This is not a recipe book. It's the exact food system I use with CEOs, executives, and investors across 3 continents.”

Coaching clients: 35–60 · Results: 8–14kg lost in 12 weeks · Method: Endocrine Optimisation System
Used by CEO Shred clients across 3 continents  ·  Engineered by Francisco Torres  ·  Performance Nutrition Coach
THE COLLECTION

Four complete recipe collections.

Each collection targets a specific hormonal window. Every recipe includes exact macros, prep time, and the clinical mechanism behind it.

PERFORMANCE BREAKFAST

Morning Hormonal Priming

8 Volumes · 40 Recipes
Testosterone · Cortisol Management · Insulin

High-protein morning fuel engineered to cross the leucine threshold, stabilise morning cortisol, and set the hormonal tone for the entire day. 30–50g protein per meal. Prep in under 15 minutes.

LOW-CARB PERFORMANCE LUNCH

Midday Cognitive Fuel

8 Volumes · 40 Recipes
Insulin Sensitivity · Cognitive Performance · Fat Oxidation

Meals calibrated to keep blood glucose flat, eliminate the 3pm crash, and maintain executive cognitive output through back-to-back meetings. Under 25g net carbs per meal.

RECOVERY DINNER

Overnight Hormonal Recovery

8 Volumes · 40 Recipes
Growth Hormone · Testosterone · Muscle Repair

Evening meals optimised for the overnight recovery window. Anti-inflammatory, protein-dense, timed to maximise the GH pulse that occurs 90 minutes into slow-wave sleep.

TRAVEL PROTOCOL

On-Road Performance

5 Volumes · 25 Recipes
Travel · Zero Prep · Hormone Stable

Hotel rooms. Airport lounges. Client dinners. 25 no-cook protocols and restaurant ordering guides that keep the system intact when you're away from your kitchen.

INSIDE EVERY VOLUME

Inside every volume.

Each recipe includes exact macros, preparation time, and the clinical mechanism behind every ingredient.

BREAKFAST · TESTOSTERONE SUPPORT

Steak & Eggs Performance Plate

Steak & Eggs Performance Plate
52g PROTEIN · 2g CARBS · 35g FAT · 531 KCAL
⏱ 10 MIN

Dietary cholesterol from sirloin and eggs provides the direct steroidogenic substrate for testosterone production.

Full clinical rationale — mTORC1 activation, leucine threshold, SHBG modulation, steroidogenesis pathway detail included in the complete protocol.

Full clinical rationale included
LOW-CARB LUNCH · INSULIN SENSITIVITY

Salmon Niçoise Salad

Salmon Niçoise Salad
42g PROTEIN · 15g CARBS · 28g FAT · 480 KCAL
⏱ 15 MIN

Whole eggs provide cholesterol for steroidogenesis; omega-3s from salmon suppress systemic NF-κB inflammation.

Full clinical rationale — mTORC1 activation, leucine threshold, SHBG modulation, steroidogenesis pathway detail included in the complete protocol.

Full clinical rationale included
RECOVERY DINNER · GROWTH HORMONE

Sirloin Steak with Chimichurri

Sirloin Steak with Chimichurri
48g PROTEIN · 35g CARBS · 32g FAT · 620 KCAL
⏱ 10 MIN

Garlic and parsley improve nitric oxide bioavailability and nutrient delivery to muscle tissue during overnight repair.

Full clinical rationale — mTORC1 activation, leucine threshold, SHBG modulation, steroidogenesis pathway detail included in the complete protocol.

Full clinical rationale included
TRAVEL PROTOCOL · ZERO PREP

Steakhouse: Sirloin & Asparagus

Steakhouse: Sirloin & Asparagus
50g PROTEIN · 10g CARBS · 30g FAT · 510 KCAL
⏱ 0 MIN

Ordering protocol for any steakhouse — zinc and cholesterol from sirloin maintain the steroidogenesis pathway while travelling.

Full clinical rationale — mTORC1 activation, leucine threshold, SHBG modulation, steroidogenesis pathway detail included in the complete protocol.

Full clinical rationale included
WHY THIS IS DIFFERENT

This is not a recipe book.

Every ingredient earns its place by doing a specific hormonal job. The mechanism is always included.

Clinical Rationale

Every recipe explains the endocrine mechanism behind it. Named compounds. Named pathways. mTORC1. SHBG. NF-κB. You understand what you're eating and why it works.

Executive-Ready

5 to 20 minutes of active prep. One pan. One tray. One bowl. No Sunday meal prep. No six-container systems. Built for men who travel four days a week and have zero tolerance for complexity.

30–50g Protein Per Meal

Every single recipe is calibrated to exceed the leucine threshold required to activate muscle protein synthesis. Not a preference. A non-negotiable engineering standard.

A SAMPLE OF WHAT'S INSIDE

Three recipes. Open.

The rest are inside the collection.

BREAKFAST · TESTOSTERONE SUPPORT

Avocado Toast with Poached Eggs

⏱ 10 min
32g PROTEIN · 31g CARBS · 42g FAT · 590 KCAL

Whole eggs and avocado. The most efficient testosterone precursor breakfast in the protocol.

Why It Works

Whole eggs provide dietary cholesterol — the direct raw material for steroidogenesis and testosterone synthesis via the Leydig cell cascade. Avocado's oleic acid supports luteinising hormone receptor sensitivity and provides the monounsaturated lipid environment required for optimal steroid hormone production.

Included in The CEO Shred Performance Kitchen
LUNCH · INSULIN SENSITIVITY

Tuna & Avocado Protein Pot

⏱ 5 min
38g PROTEIN · 8g CARBS · 28g FAT · 420 KCAL

Zero cooking. Hotel room ready. 38g protein in under 5 minutes.

Why It Works

Tuna delivers complete protein with near-zero fat, supporting lean muscle retention without insulin load. Avocado's monounsaturated fats provide the lipid substrate for testosterone biosynthesis while keeping glycaemic impact effectively zero — preserving insulin sensitivity through the afternoon work block.

Included in The CEO Shred Performance Kitchen
DINNER · GROWTH HORMONE

Garlic Butter Salmon with Wilted Spinach

⏱ 12 min
46g PROTEIN · 6g CARBS · 28g FAT · 465 KCAL

The highest omega-3 dinner in the protocol. Engineered for overnight recovery.

Why It Works

Wild salmon's EPA and DHA have been clinically shown to reduce SHBG — the binding protein that locks testosterone away from circulation — directly increasing bioavailable free testosterone. Spinach delivers magnesium, a known modulator of the GH pulse during slow-wave sleep.

Included in The CEO Shred Performance Kitchen
GET INSTANT ACCESS

Choose your collection.

Instant digital download. PDF format. Every device.

Breakfast Collection mockup
SINGLE
$27
$47
  • Breakfast Collection — 5 volumes, 25–40 high-protein recipes engineered for testosterone and fat loss.
  • 5 volumes per collection
  • 25–40 recipes
  • Full macros per recipe
  • Clinical rationale per recipe
  • Instant PDF download
MOST POPULAR
Full Performance Kitchen mockup — 4 books
FULL KITCHEN
$67
$127
  • All 4 collections — Breakfast, Lunch, Dinner, Travel
  • 29 volumes total
  • 145+ recipes
  • Full macros per recipe
  • Clinical rationale per recipe
  • All future recipe volumes added at no cost
  • Instant PDF download
Get The Full Kitchen
Most executives choose this.
Complete Nutrition Vault mockup — 6 guides
COMPLETE VAULT
$97
$147
  • 4 recipe collections (145+ recipes)
  • CEO Shred 7-Day Executive Meal Plan
  • CEO Shred Supplement Stack Guide
  • Full clinical rationale on every recipe
  • Instant PDF download
Get The Complete Vault
The complete nutrition system. One price.
Instant access after purchase  ·  PDF format  ·  Works on any device  ·  No subscription  ·  precision-protocol-kitchen.lovable.app
Francisco Torres — performance coach and founder
FRANCISCO TORRES

Built by a performance coach. Not a food blogger.

Francisco Torres coaches high-income men through the Endocrine Optimisation System — a clinical framework for restoring testosterone, managing cortisol, and rebuilding an executive-level physique after 40. These are not aspirational recipes. They are the exact meals his clients eat, calibrated against real hormonal outcomes, refined over years of client work across 3 continents.

Every recipe in this collection has been through the same standard as his private coaching protocols. If it does not meet the minimum protein threshold, clear the leucine barrier, and carry a specific hormonal rationale — it does not make the cut.

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QUESTIONS

Everything you need to know.

What format are the recipes in, and how do I access them?

Every volume is delivered as an instant PDF download immediately after purchase. They work on iPhone, iPad, laptop, and desktop. No app required. No login required. Download once, keep forever.

Do I need to already be a CEO Shred coaching client?

No. Every recipe is completely self-contained — ingredients, exact gram weights, method, macros, and the clinical rationale. You can use these independently of any coaching programme.

How is this different from a regular recipe book?

Every recipe is engineered around a specific hormonal target. The clinical mechanism is included with every meal — the named compound, the named pathway, and why it matters for a man over 40. This is a performance protocol presented as food.

I travel constantly. Will these work for me?

The Travel Protocol collection (5 volumes, 25 protocols) requires zero cooking equipment. Hotel room, airport lounge, business class, client dinner — every scenario is covered with exact ordering guides and no-cook assemblies.

What is the Complete Vault?

The Complete Vault includes every recipe collection (all 29 volumes, 145+ recipes) plus two exclusive CEO Shred guides: the 7-Day Executive Meal Plan and the CEO Shred Supplement Stack Guide. It is the complete nutrition system in one download.

Stop guessing what to eat.

145+ recipes. Every macro calculated. Every ingredient justified. Built for executives who hold themselves to a higher standard.

Get The Full Kitchen — $67
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